|The Madison Theatre before World War II|
Thankfully it survived and in 2013 the owners of Tierra Coffee Roasters who ran the adjacent coffee shop, purchased the theater and completely gutted, and refurbished it. It now houses three small (90-120 seat) screens, and an 168 seat performance space. It reopened in early 2014 showing old movies and newer, second run flicks. I've seen 3 movies there, and the theaters are nice. They have wonderfully comfortable chairs that recline, and modern surround sound systems. It's a great venue to see a movie, especially if you're a movie buff who's into classics. They run a lot of classics and it's a blast to see old favorites on the big screen.
It was the popcorn though, that really got my attention.
|Coconut oil popped|
Before the mid 90s, most movie theaters popped their popcorn in a coconut oil blend. In 1994, food cops, The Center for Science in the Public Interest orchestrated a consumer scare campaign in the hopes that consumers would pressure theaters to abandon using coconut oil in their popcorn because of it's high saturated fat content. They effectively demonized coconut oil and the campaign worked. By the mid to late 90's coconut oil popped popcorn had disappeared from theaters.
But today the science has changed—as it often does— and coconut oil is now thought to be healthy. I have a jar of coconut oil in my pantry, and I use it for frying on occasion. It adds a distinct coconut flavor to foods cooked with it, it's not a neutral oil and it works best with foods that have a neutral flavor, like... popcorn!
The popcorn at Madison Theater is popped with coconut oil. The coconut oil adds a pronounced, but subtle, coconut flavor to the popcorn. It also adds an unctuousness that air popped popcorn or corn popped in lighter oils simply does not have—due mostly to it's high saturated fat content. They also use real butter at Madison Theater, and the combination of the butter and coconut oil is amazing. It's the most flavorful popcorn I can remember eating. It is delicious, and it's worth a trip to Madison Theater just to have the popcorn.